Local Search SEO Tips For Small Business Website Part-1


Recent time most of the people prefer online small business sites to buy products or to collect product related information and it is increasing day by day. According to Google more than 60 percent of consumers search for local business online and 80 percent of them are smart phone users. For this reason you need to optimize your small business website for search engines. Step by step I will try to share some important SEO techniques that will be helpful to you. So let start...


Optimize Your Small Business Website:
Brand name is very important for small business. Choose a Brand Name Domain that reflects your small business properly. Register your domain name with small business information (name, contact address, email, phone number, city, state, country etc) not the personal information. Then optimize your website for both desktop computers and smart phones. You can use responsive website template which is browser friendly for all devices. Add your selected keywords on page title, page meta tag, image alt tag, page header area and also add keyword rich description and meta description. Add Image, Video and other things to decorate your website. Add Email Newsletter option which is helpful for consumers. Add NAP (small business name, address, phone number) in footer page to appear in all pages. Also add in details About Us Page, Contact Us Page, Privacy Policy Page and content navigation Sitemap which is helpful for increasing stability and customers feel secured.

Note: Smart phone users are increasing day-by-day. So keep it on your mind during developing a website. Make your website device friendly. Remember NAP Is very important for online small business.


Add Social Share Buttons In Your Small Business Website:
This technique is very helpful for link building. You need visitors to your website. When you add social share buttons people can easily share contents or products to others. If your small business website have more inbound links (links come from higher ranked sites to your website) than outbound links (links from your website to other quality sites), then Google gives more importance to your small business website. Your small business website will get higher SERP rank.

Note: Always remember satisfied customers always do free advertise about your products. Add responsive social share buttons to your small business website.


Create A Blog For Your Small Business Website:
You can create a blog for your small business website. Regular update your blog and give response to your blog reader. Content size is not important but regular updating is very important. Regular share about present products and upcoming products to your small business blog that customers can get up-to-date information.

Optimize Social Media Profile:
Social media profile is very helpful for small business. In the social media profile section fill up About, Bio and other sections properly. Describe your business and its category properly. Include your small business name, full address, city, state, zip code, country, contact number, email address etc. Always keep a link from social channels to your small business website.

Optimize Social Media Contents:
Always keep relevant search keywords while you are updating Facebook, Twitter, Pinterest. LinkedIn and other social media profile pages of your small business. Firstly share your contents in Twitter because Google Index it very fast. Always add small business brand name in social updates, this is also helpful for local SEO. Regular share your small business products, product price with details and other informative things to different social platforms.

Note: Customers always compare product price and try to to find best products. So update content with product image, its price and full details or specification.


Use Pinterest:
Its a great social media specially for small business. You can verify your small business website with Pinterest to get more authority of your small business website. Use high quality images for your small business website and share the images in Pinterest. Add title, alt tag, caption in your website images. Through this technique you can get lots of visitors from image search.

Read: How To Verify Website With Pinterest


Try to follow above SEO techniques. In my next article I will discuss some other important topics. If you have any question or suggestion then comment through the comment box below. Don't forget to share with others.

How To Add Default LinkedIn Share Button In Blogger Blog

how-to-add-linkedin-share-button-to-blogger-blog



LinkedIn the most popular business based social network for professionals. If you have a business oriented blog then you can add LinkedIn Share Button in the blog post area. Through the share button business related people can easily share your blog post to their LinkedIn profile. As a result you will get higher authority backlinks and huge audience in your blog. Let see how to add LinkedIn Share Button to blogger blog.



Now How To Add LinkedIn Share Button

  • Login to your Blogger Account
  • Go to Setting >> Template >> Backup. Create a backup of your blogger template before template customization. If you face any problem then you can restore your blog template very easily.
  • Then go to Edit HTML >> press in your keyboard CTRL+F to open search box and find out this tag <data:post.body/> After finding the tag <data:post.body/> copy paste below code either above or below the tag depending upon your wish. (Mentioned below)

For Below Post: If you want to show the LinkedIn share button at the end of the post just copy paste below code after the tag. Then share button will display at below post.

For Above Post: If you want to show the LinkedIn share button at the beginning of the post just copy paste below code above the tag. Then share button will display at above post.

Remember: If you find several tags in your blogger template customization area then you need to find the right place for the code. You can keep the code below or above the tag and test your blog that it is working or not. If first tag not working then try for next one.

Button Design:
There are three designs available from where you can choose the best design for your blog.



linkedin-vertical-share-button
Vertical Share Button

1. Vertical Share Button
Through this code number of total shares will display above the button. Just copy paste below code to show the LinkedIn Share Button in vertical position.

<script src="//platform.linkedin.com/in.js" type="text/javascript">
lang: en_US
</script>
<script type="IN/Share" data-counter="top"></script>



linkedin-horizontal-share-button
Horizontal Share Button

2. Horizontal Share Button
Through this code number of total shares will display beside the button. Just copy paste below code to show the LinkedIn share button in horizontal position.
<script src="//platform.linkedin.com/in.js" type="text/javascript">
lang: en_US
</script>
<script type="IN/Share" data-counter="right"></script>


linkedin-no-count-share-button
No Count Button

3. Without Counter Share Button
If you use this code then number of total shares will not display. Just copy paste below code to show the LinkedIn share button without counter.
<script src="//platform.linkedin.com/in.js" type="text/javascript">
lang: en_US
</script>
<script type="IN/Share"></script>


For Specific URL you can also add LinkedIn Share Button. Just add below code in the main code to show LinkedIn share button for specific URL. Just change the highlighted area with your desired URL.

data-url="http://www.myseotechnique.com/"

Now its your time to add LinkedIn Share Button to your blogger blog. Its very easy and simple task. If you face any problem then you can inform through the comment box below. Leave your valuable feedback to us and share it with others.

Advanced SEO Setting For Blogger Blog Part-2

advanced-seo-setting-for-blogger-blog-part-2

Previous post I have discussed about some important SEO setting for blogger blog. Today I am going to share the other important SEO setting for blogger blog which will be helpful to you. So let see...

Advanced SEO Setting For Blogger Blog Part-2

5 Comments

Comment section is very important to measure blog's popularity. Through comments you can also understand what type of content desire your reader from your blog. This is also helpful for creating a good blog community.

5.1 Enable Comment Location
Firstly you need to setup comment location for your post. When you select embedded then your audience can easily comment in your post. Other options are not user friendly.

Setting >> Posts and Comments >> Comments >> Comment Location >> Embedded

5.2 Select Your Commenter
You can select your commenter through this option. Just select one option which you want.

Setting >> Posts and Comments >> Comments >> Who Can Comment >> Anyone

5.3 Enable Comment Moderation To Block Spam
Spam comment is very common to all blogs. Blogger has its own spam filter but sometimes it can not identify spam comment properly. Then manual selection is important. You can easily protect spam comment through this section. Select sometimes and then Set "1" in the box where it says for posts older than ... days. After doing this you can check manually every comment before publishing.

Setting >> Posts and Comments >> Comments >> Comments Moderation >> Sometimes >> Setup 1 day

5.4 Show Word Verification
This practice is also helpful for reducing spam commenter and bot.

Setting >> Posts and Comments >> Comments >> Show Word Verification >> Yes

5.5 Show Backlinks
Select hide for this section.

Setting >> Posts and Comments >> Comments >> Show Backlinks >> Hide

6 Add Meta Description

Write a keyword rich short description (Maximum 150 Characters) Search engines use this description to get idea about your blog.

Setting >> Search Preferences >> Meta Tags >> Description >> Yes >> Write Description

Read- SEO Tips For Meta Description

7 Modify Errors and Redirects When Necessary


7.1 Custom Page Not Found
You can create 404 page through this option. 404 page is very helpful for reducing bounce rate. Write a message which will be display to your audience on a missing page.

Setting >> Search Preferences >> Errors and Redirection >> Custom Page Not Found >> Setup 404 Page

7.2 Custom Redirects
This option is helpful when you get broken links in your blog. Through this option you can easily redirect your broken to regular link.

Setting >> Search Preferences >> Errors and Redirection >> Custom Redirects >> Redirect Broken Link to Regular Link

Read- How To Redirect Broken Link To Regular Link

8 Crawlers and Indexing


8.1 Custom Robot txt
Just enter below code in this section.

Setting >> Search Preferences >> Crawlers and Indexing >> Custom Robots txt >> Yes >> Setup Robot txt

User-agent: Mediapartners-Google
Disallow:

User-agent: *
Disallow: /search
Allow: /
Sitemap: http://seotech24.blogspot.com/feeds/posts/default?orderby=UPDATED

Just change the highlighted area with your blog address.

custom-robot-txt


8.2 Custom Robots Header Tags
Custom robots header tags is very important for search engine optimization of your blog. Be careful before editing this section. Just tick as described below image for better SEO of your blogger blog.

Setting >> Search Preferences >> Crawlers and Indexing >> Custom Robots Header Tags >> Yes >> Setup Header Tags

custom-robot-header-tag


9 Setup Blog Feed

This option is used for feed subscriber. If you select Full option then your readers will get complete post in their inbox and if you select Short option then your readers will get only summery in their inbox.

Setting >> Other >> Blog Tools >> Site Feed >> Select Until Jump Break or Short

10 Enable Google Web Property ID

Google analytics is a very popular and free web-tracker provided by Google. Through this tracker you can get detailed information about your blog. Just collect your blog's analytic ID and enter it to active it.

Setting >> Other >> Google Analytics >> Add analytic ID
Other some common setting are Default Language, Local Time zone, Date header format, Time-stamp format for post, Comment time-stamp format etc. Setup these based on your blog's language and local time. These are the all SEO setting for blogger blog. Optimize properly your blogger blog and you will get the changes within a short time. Leave your valuable feedback to us about this post. Happy Blogging :)